The time finally came and went! IMATS ascended down onto the Big Apple, for the first time ever. I attended yesterday (Sunday) with my pal Danielle.
We arrived right at the beginning of the day, and I more or less walked around to kind of take it all in. It was spread out on two floors at 82 Mercer down in Soho. The first floor seemed to be more so for education and seminars- great because it gets hard to hear when you have the retail and seminars in close proximity.
Then our buddies Nik, Erin of Scandalous Beauty, and Warren Beautiful joined us. The show for us New Yorkers seemed to be on a smaller scale than the IMATS L.A. , I can’t say for certain as I have never been to to the one in Los Angeles. Nonetheless, some of the favorites were in the building; Inglot, Stila, Eve Pearl, Alcone, Zuca, Jane Iredale, Yaby, Obsessive Compulsive Cosmetics (OCC) and several other brands.
I wanted to hit up Inglot to grab some more nail polishes and some complexion items, however, the line was BANANAS!!!! Everyone wanted in on their infamous freedom palettes. We do have a store here in NYC, so I can always slither over there.
I got a chance to chat with Eve Pearl, who is a DOLL! Seriously if you are ever in the NYC check out her boutique. She showed me her new liquid HD foundation and feels NICE, nearly weightless. She gave me some to try so don’t worry, I will give you all my thoughts on it. She had women lined up for make overs and onlookers watched as her and her team created magic.
Alcone, a makeup artists supply store ,also in the city, had kit essentials and I managed to snag some of their sponges, Erin has a video using them and I can’t wait to try! OCC ,known for their lip tars, had quite a puzz going on. I got a nail polish in “Swamp thing” and a lip tar in “Katricia”- pics and swatches will come in a separate post.
I snagged some other things for my professional kit, one being a “Beauty so Clean” brush cleaner. This sanitizes your brushes on the go without the use of harmful chemicals. I wanted some things from Inglot but there was a slight chance that I could still be standing there in line- I guess the early bird gets the worm eyeshadow.
Ok ok here are pics! I did a short video with Eve and I will be including that in a seperate post. I also did include a vid of me on the train headed to Soho- I got an error message when just trying to upload to youtube, so expect that later this week.My battery was dying – AS IF so I had to be selective when using my camera, throughout the show,lol.
I also just realized that I exceeded the limit for photos on wordpress, I will upload more photos in another post for Tuesday!
I wish I could have met some more of my twitter pals! At any rate it is always good to be amongst other make up enthusiasts!
~Carmen